Yamaha Motor Corporation and the American Motorcyclist Association are excited to announce that Yamaha is now the title sponsor of the new AMA Yamaha Super TĂ©nĂ©rĂ© Adventure Riding Series.
In its 5th year, the adventure riding series will host an estimated 2,300 riders at 20 individual ride events throughout the U.S. Thereâ€™s a ride close enough for anyone to have the adventure of a lifetime.
â€śAdventure-touring continues to explode in terms of popularity, and weâ€™re psyched that Yamaha has chosen to partner with the countryâ€™s premier adventure-touring series as a way to show off the companyâ€™s new Super TĂ©nĂ©rĂ© motorcycle, and show support of the segment, and its enthusiastic riders,â€ť said the AMA President and CEO Rob Dingman. â€śThanks to Yamahaâ€™s efforts, series riders will see a real step up in the events that already represent the top rung of the adventure-touring ladder.â€ť
With this yearâ€™s release of Yamahaâ€™s all-new 2012 Super TĂ©nĂ©rĂ©, the AMA and Yamaha find this partnership a perfect fit for both companies. â€śThe AMA Yamaha Super TĂ©nĂ©rĂ© Adventure Riding Series will expose the Super TĂ©nĂ©rĂ© to serious adventure touring riders around the country, said David Docktor, Yamahaâ€™s Motorcycle Marketing Manager. â€śWe plan to have a Super TĂ©nĂ©rĂ© on each ride, so participants can see first-hand how capable and fun to ride this new machine really is.â€ť
The AMA will be providing every Yamaha Super TĂ©nĂ©rĂ© owner a 25% discount card on all 1 & 2 Day Series Rides and special discounts on longer events during the two year partnership.
Whether youâ€™re new to the genre or an experienced rider, these adventure rides are easy to participate in and a great way to experience an adventure with people that share your passion.
As part of Yamahaâ€™s involvement, one lucky participant in the 2011 AMA Yamaha Super TĂ©nĂ©rĂ© Adventure Series will win a brand new 2012 Super TĂ©nĂ©rĂ© Motorcycle.
Click for more information, including the schedule of events on the 2011 AMA Yamaha Super TĂ©nĂ©rĂ© Adventure Series
Click for more information and how you can purchase the all-new 2012 Super TĂ©nĂ©rĂ©